What is a North Star Metric? The Complete Guide [2026]
Learn what a North Star Metric is, avoid the 5 biggest mistakes, and find your NSM in 15 minutes with our proven framework.
12 min readRead more →
Blog
Insights on metrics, growth, and data-driven decision making.
25+ North Star Metric Examples by Industry [2026 Guide]
Real North Star Metric examples from SaaS, marketplaces, e-commerce, consumer apps, and AI products. Plus anti-examples of what NOT to track.
15 min readRead more →
How to Find Your North Star Metric: A Step-by-Step Guide [2026]
Struggling to find your North Star Metric? Use our 4-question framework to identify the one metric that matters in 15 minutes.
11 min readRead more →
OKR vs KPI: What's the Difference and When to Use Each [2026]
Confused about OKRs vs KPIs? Learn the key differences, when to use each, and the missing piece most companies overlook.
13 min readRead more →
Vanity Metrics vs Actionable Metrics: The Complete Guide [2026]
Stop tracking metrics that lie to you. Learn the 3-question test to identify vanity metrics and what to measure instead.
10 min readRead more →
The Only KPI Framework Startups Actually Need [2026]
Stop tracking 34 KPIs. Here's the simple framework: North Star + 3-5 supporting KPIs based on your stage. Includes formulas and examples.
14 min readRead more →
The Business Metrics That Actually Matter (Not 64 of Them) [2026]
Skip the 64-metric lists. Here's the hierarchy: 1 North Star + 5 supporting metrics. The only business metrics guide you actually need.
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Leading vs Lagging Indicators: How to Measure What Drives Results [2026]
Learn the difference between leading indicators and lagging indicators, why you need both, and how to identify the leading indicators that actually predict business success.
11 min readRead more →
Key Performance Indicators (KPIs): The Definitive Guide [2026]
Everything about key performance indicators: types, examples by department, frameworks, and how to set KPIs that actually drive results.
14 min readRead more →
Success Metrics: How to Measure What Actually Matters [2026]
How to define the right success metrics for your business. Includes frameworks by business type, the metrics hierarchy, and the 5 most common mistakes to avoid.
14 min readRead more →
IT KPIs: Essential Metrics for Technology Teams [2026]
The most important IT KPIs for technology teams. Learn how to measure system uptime, MTTR, DORA metrics, and more to drive real performance improvements.
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How to Report KPIs Effectively: A Complete Guide [2026]
How to report KPIs that drive action. Practical guide covering KPI reporting frequency, dashboard design, stakeholder presentations, and best practices.
10 min readRead more →
Business Objectives vs KPIs vs Metrics: Understanding the Hierarchy [2026]
The critical differences between business objectives, KPIs, and metrics. Understand the measurement hierarchy that separates high-performing companies from those drowning in data.
10 min readRead more →